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Channel: John-Paul Iwuoha – Smallstarter Africa
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SBP 046: The 10 Things Investors Want To Know Before They Give You Money

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Raising money for a business is hard.

Some people have been rejected by banks and investors so many times they’ve lost count.

Still, every day, deals are being closed.

And that’s because one of the key ways investors and banks make money is by giving money to entrepreneurs and businesses for interest or return.

But that doesn’t mean getting their money is easy.

The reason is: investors and banks are obsessed and influenced by ONE thing.

That thing is called “risk”.

Investors want to be sure that they’re going to make money (and not lose money) by investing in your business.

And it’s YOUR JOB to convince them.

But what does it take to convince an investor or bank that you’re a safe investment?

What do they look out for in a pitch, proposal, or business plan?

You’re about to find out.

What I’m about to teach you can significantly improve your odds of raising funds for your business.

In this episode of the podcast, I’m going to show you the 10 things investors look for before they invest in a business.

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